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Jaipur Living Launches New Nikki Chu Home Rug & Pillow Collections, Adds to Designer’s Decora Line

ACWORTH, GA – January 2, 2019 -- Global rugs and textile furnishings company Jaipur Living will introduce two dynamic new collections with celebrity designer Nikki Chu next week during The Atlanta International Area Rug Market held at AmericasMart.

Omni by Nikki Chu is her second pillow collection with Jaipur Living. The home lifestyle expert points out it can be easily mixed and matched with her Cosmic assortment.

“The OMNI collection is a continuation of what is currently in the line. I like to evolve patterns and colors, so that even if you bought a pillow from my very first collection you would be able to layer it in with any of my new pillows. I typically work with neutral color palettes that allows them to fit in with any decor style. This line is all about texture, and layering texture. There is no wrong combination of pattern mixing and that is what this line is all about.”

Unika by Nikki Chu introduces bold and arresting indoor-outdoor performance rugs in Trellis, Chain and Styles patterns that work in many spaces.

“What I love about the UNIKA collection is that by its look and feel you would never imagine that they are outdoor rugs. The craftsmanship, texture, color and patterns all lend themselves to work perfectly as an indoor rug. However, the beauty of this product is that it will create an equally as beautiful outdoor space and that is what I love about this collection. The flexibility and durability of the rug.”

Chu has added a half-dozen brilliant indoor-outdoor performance rugs to her popular Decora by Nikki Chu line.

“The NEW Decora outdoor rugs follow a similar inspiration as my indoor line. Using ethnic and tribal patterns that have a hand-drawn look. I used natural color combinations which is not typical to outdoor rugs. It creates a global yet modern look for any outdoor space.”

Jaipur Living showroom 12-F-9 in AmericasMart Building 1 will be open 9am to 6pm during The Atlanta International Area Rug Market January 8 through 15. The showroom will be open until 8pm Friday, January 11 and Saturday, January 12.

ABOUT NIKKI CHU

Canadian-born designer Nikki Chu’s philosophy is to create spaces that are personalized, comfortable, and stylish -- with touches of glamour. She mixes modern lines with updated and simplified ethnic patterns to create her unique vision. Her fashion-fused style offers sophisticated designs that represent the best of today’s trends in easy, livable, “go-to” items that effortlessly layer into anyone’s home.

Nikki Chu Home melds fashion and lifestyle in an affordable luxury brand that includes pillows, poufs, rugs, throws, bedding, paint, wall art, and decorative accents.

About Jaipur Living

Jaipur Living is a global lifestyle brand with a passion for people, product, and design. Known for its luxury rugs, poufs, pillows, and throws, Jaipur Living operates with a mission to create beautiful lives for its employees, customers, and artisans—all while preserving the age-old craftsmanship of handmade rugs. Through social initiatives and the Jaipur Rugs Foundation, the company supports more than 40,000 artisans in 700 villages across India by providing them with a livable wage, access to health care, leadership education, and opportunities for personal growth and development. Combining time-honored techniques and of-the-moment trends, every Jaipur Living product is as meaningful as it is beautiful.

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